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During my recent CreativeLIVE workshop I introduced a theory on creating brand awareness. This wasn’t necessarily aimed at “big business” because they’ve been nailing down this concept for years. I was mainly talking to individuals or very small businesses that…

During my recent CreativeLIVE workshop I introduced a theory on creating brand awareness. This wasn’t necessarily aimed at “big business”…

Lately I’ve noticed a very stupid trend in the social media landscape. People, more so than ever, seem to be obsessed with the number of fans or followers that they have on their various social networks. In my opinion this…

Lately I’ve noticed a very stupid trend in the social media landscape. People, more so than ever, seem to be…